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Since June 2023
Instructor since June 2023
Translated by GoogleSee original
Product Led Growth for Beginners (ES, EN or PT)
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From 26 € /h
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Learn the fundamentals of Product-Led Growth, a "go-to-market" strategy that is based on using your digital product as the main means to acquire, activate and retain customers.

Digital changes the dynamics of the consumer market: it allows highly specific and personalized offers in terms of prices, configuration and product promotion. Product offerings can be adapted, continuously in real time, based on what data tells us about customer needs and behavior.

While physical objects evolve in discrete steps in a process of obsolescence and replacement, digital products are continually transformed with new versions of code or by learning from the data they create, store, and manipulate.

Sign up today! Limited places!
Location
location type icon
Online from Spain
Age
Adults (18-64 years old)
Seniors (65+ years old)
Student level
Beginner
Intermediate
Advanced
Duration
60 minutes
The class is taught in
Spanish
Portuguese
English
Availability of a typical week
(GMT -04:00)
New York
at teacher icon
Online via webcam
Mon
Tue
Wed
Thu
Fri
Sat
Sun
00-04
04-08
08-12
12-16
16-20
20-24
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1st lesson is backed
by our
Good-fit Instructor Guarantee
Similar classes
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About the course:
- This course offers a complete, accessible and attractive introduction to the principles of digital marketing. My goal is to teach you how to develop a digital marketing strategy and how to execute it.

About me:
- I work in marketing at one of the world's largest consumer goods companies (FMCG), which employs> 100,000 people in approximately 70 countries. I am based in Geneva, where I manage the global marketing of a brand of more than a billion dollars. Previously, I was Digital Marketing Manager for a brand of shampoos and hair dyes, as well as Consultant in Digital Market + ing. In my free time, I am a Marketing Assistant at Solvay Business School Brussels School of Economics & Management and I practice triathlon and sailing.
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verified badge
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The goal of this course is to give you a solid foundation on basic IT and computer knowledge. Once you understood these basics, you will have a clear understanding on which to build your future knowledge of an skill with computers and the Internet.


COURSE OUTLINES:

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- Introduction and objectives
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OPERATING COMPUTER USING GUI BASED OPERATING SYSTEM
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- Formulas and Function
INTRODUCTION TO INTERNET, WWW AND WEB BROWSERS
- Introduction and objectives
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- World Wide Web (WWW)
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- Understanding URL
- Surfing the web
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- Using E-mails
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AM A PASSIONATE AND PROFESSIONAL TEACHER OF ACCOUNTS, BUSINESS AND ECONOMICS.
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- Email Marketing: Building and managing effective email campaigns with the mailing tool Mailchimp (easy use). Understand segmentation, personalization, and analytics to enhance open and click rates.

- B2B and B2C Marketing Strategies: Discover the nuances between Business-to-Business and Business-to-Consumer marketing. Learn to tailor your approach to meet the unique needs and behaviors of different audiences.

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🔹 The ACTIF method
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Action
Context
Tone
Identify
Format

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Intention
Pattern
Atmosphere
Grain
Aesthetic
Style

...it will allow you to generate images that faithfully reflect your creative vision. 🖼️🎨

👥 Who is this course for?

✅ Entrepreneurs and marketers who want to create targeted content and relevant strategies.
✅ Content creators, writers, designers who want to boost their creativity and productivity.
✅ Professionals from all sectors wishing to integrate AI into their daily lives (automation, analysis, resolution).
✅ Students and curious people wanting to master a strategic skill for the future of work. 🧑‍💼📈

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✔️ Understand the functioning and capabilities of LLMs (ChatGPT, Gemini, Claude, etc.) 🤓
✔️ Structure impactful text requests with the ACTIF method 📝
✔️ Create powerful visual prompts with the IMAGES method 🖌️
✔️ Move from simple interaction to intelligent co-creation with AI 🧩
✔️ Put it into practice with concrete exercises, dedicated tools, and realistic use cases 🛠️📊

🎓 Join us!

Stop being subjected to AI... and start leading it.
🎯 Master the art of dialogue with artificial intelligence,
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verified badge
My training includes specializations in trade marketing, product management, business intelligence, strategic marketing, innovation, and digital marketing. Throughout my career, I've learned that marketing is not just a discipline: it's a way of understanding people, creating value, and turning ideas into reality.
verified badge
"Master the art of chess with a National Master! With over 10 years of professional coaching experience and a FIDE rating of 1900, I provide high-quality individual lessons for students of all levels—from beginners to advanced competitive players.
My background includes competing within the French Chess Federation and holding the National Master title in Bulgaria. This international experience allows me to share diverse perspectives and advanced tournament strategies with my students.
My teaching approach is focused on developing logical thinking and independent decision-making. Instead of simply memorizing lines, you will learn to understand the underlying principles of the game, enabling you to find the best moves in any position.
What we will work on:
• For Beginners: Fundamental rules, tactical vision, and essential opening principles.
• For Intermediate Players: Building a solid opening repertoire, middlegame planning, and tactical sharpness.
• For Advanced Players: Deep positional understanding, complex endgame techniques, and psychological preparation for tournaments.
• Game Analysis: In-depth review of your games to identify and eliminate recurring mistakes.

Lessons are conducted online via Zoom using interactive boards(Lichess/chess.com). Let’s unlock your full potential together!"
verified badge
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Whether you're an entrepreneur, marketer, or business owner, this program is tailored for those who understand that in today’s market, first impressions are EVERYTHING. If you don’t have the time to dive into the details yourself, don’t worry—I can handle it for you and bring your vision to life.

This course/service is designed specifically for luxury brands in industries like interior design, high-end furniture, luxury goods, and lifestyle influencers who want to stand out. You’ll master the art of generating AI-driven visuals with MidJourney that radiate sophistication, elegance, and desire—turning casual browsers into loyal, paying clients.

What You’ll Learn & Achieve by the End of This Program:

Effortless Luxury Imagery: Master AI tools like MidJourney to produce stunning visuals that match the exclusivity of your brand. I’ll also show you how to showcase your products in the most visually compelling way—just like the best in the business.

Brand Storytelling Through Images: Craft visuals that speak to your audience on an emotional level. As an architectural photographer and illustrator, I’ll guide you through creating eye-catching scenes that elevate your brand story.

Stand Out in a Crowded Market: Learn how to create visuals that scream exclusivity, ensuring your brand rises above the noise.

Drive Engagement & Sales: Appeal to the desires of your high-end audience with visuals that compel action. Plus, I’ll share bonus strategies on how to run referral campaigns to maximize engagement and sales.

This isn’t just a course—it’s your shortcut to mastering luxury branding. If you're ready to command attention, inspire desire, and position your brand as the pinnacle of elegance, this program will give you the tools, techniques, and confidence to do it.
verified badge
Do you feel overwhelmed by digital tools in your daily life? Whether it's for carrying out administrative procedures, keeping in touch with loved ones or simply using your tablet or computer without stress, the digital world should not be an obstacle to your autonomy.

I will guide you step by step to regain confidence in front of your screens.

My methodology:

No lectures here, we start with your actual needs:

- a gentle teaching approach: we progress at your pace, without complicated jargon.
- Practice above all: you learn by doing, on your own equipment, so that you are able to do it again on your own.
- Security: I teach you how to recognize the pitfalls of the web and how to protect your personal data.

Concrete examples of what we can do together:

Online procedures: connect to official websites (Ameli, Taxes, CAF) with complete peace of mind.

Social connection: learn how to use emails, video calls (WhatsApp, Skype) or share photos with your family.

Security: managing your passwords and browsing the internet without fear.

Organization: classify your documents and photos to find them more easily.
Good-fit Instructor Guarantee
favorite button
message icon
Contact Petter