Marketing for small business owners l Digital marketing

From 63.78 € /h

Starting your own small business is a full time job, you are constantly asking yourself how you will attract clients, promote your service or even position your business competitively amongst others. A marketing strategy is essential to raise awareness and fully map out the communication objectives of your business.

In this class you will get personalized help and advice about how to formulate a:
Marketing Strategy
Social media plan
Communications plan
Creating Ads using google and Facebook

You will get an extra course on setting up your own online store e-commerce strategy.

Extra information

Bring your own laptop ensure you have wifi

Location

Online from South Africa

Age

Adults (18-64 years old)

Student level

Beginner

Intermediate

Duration

45 minutes

60 minutes

The class is taught in

English

Skills

Small business skills

Social media

Strategic planning

Availability of a typical week

(GMT -04:00)

New York

Online via webcam

Mon

Tue

Wed

Thu

Fri

Sat

Sun

00-04

04-08

08-12

12-16

16-20

20-24

Marisa

4.88

(8)

Get impactful and professional PowerPoint presentations for your personal or professional needs. I create visually appealing slideshows with a neat layout, captivating graphics, and well-structured content. Whether for meetings, conferences, or projects, my presentations will help you communicate effectively and captivate your audience.

Cami

4.88

(8)

How to prepare for a media interview? What means should be used to fight his fear of the camera and improve his image? How to present yourself and your project in front of a camera?

How to present yourself and your project to the media?

Targeted content according to your project: Verbal and / or gestural communication; Seduction of the lens and / or microphone; Improvisation in front of a microphone and / or a camera; Voice & gaze; Games of one or two cameras; Chronic; Animation; Reportage; Direct radio & TV; Interview; Narration; Speech in all its forms (...)

In short, several objectives:
◾ Confront your shyness in front of the microphone / camera.
◾ Understand his speech and his diction.
◾ Taming the media environment (radio / tv).
◾ Familiarize yourself with your image and voice.
◾ Manage your speaking time.

Through exercises (diction, voice, presence, breathing, presentations, time management, etc.), role plays, interview simulations and familiarization with one's image and voice, the participants move at their own pace in a flexible educational framework.

Note that during the videoconference session, all the notes are transcribed in the chat so that you can access them at any time when you wish.

Indeed, speaking is a predominantly physical activity, which, while taking care of its image, is based on a body, a voice, a breath, a rhythm (diction) and an emotion (the imagination and the sensations ) reflecting the speaker's involvement in his speech. How to send a clear message? How to make the difference, to make an impression?

Knowing how to speak, act and interact in public is almost a necessity today: your public speaking must be effective and efficient with clear, simple and powerful messages.

Simple and pragmatic tools will be presented for: generating listening ● making an impression ● fostering confidence ● generating need ● motivating teams by explaining a strategy ● getting messages across within groups ● overcoming shyness by assimilating 3 CRV axes (body-breathing-voice) ● better manage disagreement or conflict.

Mastered, the method allows:
• improve self-confidence and stress management with the development of the speaker's fluency (verbal-bodily), his public speaking and his sense of repartee and improvisation.
• to work on their ease, leadership, charisma, creativity and personal development through scenarios.
* improve the characteristics of the spoken voice (timbre, pitches, intention, flow).
* get your message across through your image, while gaining improvisation skills and responsiveness.

Supplemented by basic exercises (diction, voice, presence, breathing, presentation, time management), role plays, improvisations and simulations. With the key word: pronunciation, diction / articulation, the sense of repartee.

Statistically, the progression following these private sessions is quickly noticeable, from 2 sessions. ( study 2020).

Trained in Grande Ecole post-preparatory classes & Ivy League university in the United States, specialized and has worked for more than 15 years, in Europe and North America, in the field of communication and public speaking, in renowned international public and private establishments, intervening in forums and conferences, and oriented on pedagogy and careful methodology.

- Locations: Geneva - Lausanne - Friborg - Neuchâtel - Montreux - Basel - Sion - Sierre - Morges - Bienne. But currently and until further notice, only by videoconference in accordance with national recommendations on Covid.

These sessions also seem to be perfectly unanimous since they have the advantages of live (example: quality of the interaction), without its disadvantages (example: loss of travel time), with additional advantages (example: of notes on the chat, which can be reread afterwards). In this context, these videoconference sessions for which you have requested me, seem to suit everyone perfectly, take place in a very optimal way and generate a certain enthusiasm (and a certain enthusiasm). That is why, at your request, I continue to offer this option. Take good care of yourself and yours!

PROGRAM
À la carte program: evaluated and adapted to each need.

Luana

4.88

(8)

Having trouble understanding how social media works? Do you need to highlight your business, your creations, your travels on social networks?
I am a social media expert and I can support you in your launch.
If you've already started, congratulations! I'm here to help you find direction, strategize and take your social media to the next level.
Social networks are now an integral part of our daily lives and all companies, brands and others must be up to date to perform. I would be happy to help you in this process and teach you how to succeed in this digital world where everything is possible.

Adrian

4.88

(8)

I am here to support and guide you in making your film idea come to reality.

My name is Adrian. I am a feature film director and screenwriter. I have worked in the film and video industry for over twenty years. I have directed and written nine feature films and produced and directed over thirty documentaries, commercials, short films, and social media videos. I have won various awards for my film works at different international film festivals, including best director in the Hollywood International Golden Age Festival and New York Movie Awards, best short film in the Paris Cinema Awards, 10 Best Chinese Feature Film Award, Fukuoka Audience Award, Fukuoka International Film Festival, Japan and more. In my film career, I also have worked on many international film projects and collaborated with various international famous filmmakers and actors such as Jackie Chan, Peter Greenaway, Ewan McGregor, Claude Van Damme, Benny Chan, Andy Lau, Aaron Kwok, Louis Koo, Leslie Cheung, and Tony Leung.

Education
Master of Arts, Film Directing
University of West London/MetFilm School, London, United Kingdom

Bachelor of Fine Arts, Film and Video
University of Regina, Saskatchewan, Canada

Affiliations
Associate Member of Directors UK, 2022-present
Member of Hong Kong Screenwriters’ Guild, 2019-present
Member of Hong Kong Film Directors’ Guild, 2005-present
Professional Jury of Hong Kong Film Awards, 2010-present

Teaching Experiences
I am passionate about teaching and sharing my knowledge and experience with those passionate about filmmaking all over the world. I have accumulation of many years of teaching experience. I was a part-time lecturer at the School of Continuing and Professional Studies, The Chinese University of Hong Kong and the guest Lecturer in Digital Media, The Hong Kong Polytechnic University. Also, I have done over one hundred sharing and film seminars at universities, high schools, and different communities. And I have served as a judge and special guest speaker in various academic film festivals.

Course outline:
Introduction of the making a film and documentaries (workflow, different film crew positions and professional filmmaking terminology)
Finding your idea
Developing your idea
Script writing
Producing/budgeting/scheduling/casting
Directing (how to become a good director)
Storyboard
Shooting technique (from professional equipment to a mobile phone shooting)
On set shooting (camera/lighting/blocking/sound recording)
Editing (premier pro) and sound mixing

About the lesson (You can choose and discuss which is match your needs)
All Level
Tailor made private lessons
Film Project Support and Tutorial

Larissa

4.88

(8)

With my medical knowledge skills I took many classes for communication, paraphrasing, active listing etc. The psychology, body knowledge and how the brain works (neurology) has all been thought to me during my medical training. I would like to put my skills out there that I have obtained together with my sports’ and nutrition qualification to help other people acheive their goals and their potential. People struggling with weight, to do lists, procrastination, bringing an idea out there or developing their business plan can contact me. I will be doing extra certifications in order to obtain more experience on top of what I have. This is why my prices are adapted for people that want to help me get further experienced in coaching.

Eileen

4.88

(8)

Want to sell more luxury jewelry, private-label boutique items, or high-end products — without the guesswork or pushy sales tactics?

This exclusive 1:1 private coaching program is designed specifically for sellers like you who want a proven, no-fluff system to close more sales and build lasting relationships with your clients.

I’ll personally guide you through the 5 essential steps that turn casual browsers into loyal buyers:

1. Serve — Understand your client’s true needs and desires before selling a thing.
2. Active Participation — Get your clients involved and invested in the buying process.
3. Long-Term Relationship — Build trust that lasts beyond the first sale, keeping customers coming back.
4. Engagement — Keep your audience emotionally connected to your brand and products.
5. Selling — Master the art of closing with confidence, without being pushy or salesy.

This isn’t a generic course. It’s a tailored, personal coaching experience — crafted for jewelry sellers, luxury brands, and private-label boutiques that demand a refined, relationship-driven approach.

If you’re ready to stop struggling and start selling with strategy, this is your blueprint.

Ready to transform your sales and grow your luxury brand?
This private coaching spot won’t be open forever. Reserve your place now!

Nathalie

4.88

(8)

Description:
This class is for anyone who wants to learn how to tell powerful and authentic stories through digital media. You’ll discover how to translate your ideas into engaging video or social content that truly connects with your audience. We’ll explore storytelling structures, filming techniques, and creative strategies to make your message stand out in today’s digital world.

What you’ll learn:

The fundamentals of storytelling and story structure

How to identify your authentic voice and message

Basics of filming, framing, and visual composition

How to use light, sound, and editing to enhance your story

Creating content that inspires trust and emotion

Tips for sharing your story effectively online

Eduard

4.88

(8)

Unlock Your Full Chess Potential with Personalized, High-Level Coaching

For ambitious chess players who understand the value of a great mentor, this course offers a structured and powerful path to improvement. Eduard, with a peak Chess.com Blitz rating of 2578, brings years of competitive experience and has been a dedicated student of strong Grandmasters, learning directly from their professional training methods.

You will develop the discipline, determination, and strategic mindset needed to reach your goals. Every student receives a customized training plan designed around their strengths, weaknesses, and ambitions.

What you will learn:

How to build top-level opening preparation and create professional opening files

Deep strategic and positional concepts essential for middlegame mastery

Accurate and efficient game analysis techniques

Practical methods to improve calculation, pattern recognition, evaluation and decision-making

Training routines used by strong players and Grandmasters

Whether you aim to increase your online rating, compete in tournaments, or simply understand chess on a deeper level, this coaching will guide you step by step toward your chess dreams.

Savannah

4.88

(8)

Canva is one of the most powerful and beginner-friendly design tools available but most people only scratch the surface. This class is designed to help you confidently create professional, eye-catching designs for social media, branding, and everyday use.

In this class, you’ll learn how to navigate Canva with ease, use templates effectively, choose fonts and color palettes that actually work, and design content that looks polished and intentional. We’ll cover everything from Instagram posts and TikTok covers to flyers, presentations, and personal branding visuals.

Whether you’re a content creator, small business owner, or just want your designs to stop looking “DIY,” this session will give you practical skills you can use.

Francisco

4.88

(8)

Do you want to stop making random moves and finally feel confident when you play chess? My lessons are designed to help you improve fast with clear strategies, practical tactics and real-game thinking you can use immediately.

Instead of boring theory and endless memorization, we focus on what actually helps you win more games: spotting tactics quickly, building strong plans, avoiding common mistakes and understanding what is really happening on the board.

Each lesson is personalized to your level and goals. Whether you are a beginner learning the fundamentals or an intermediate player who feels stuck, we will analyze your games, fix recurring errors and build skills that make a visible difference in your performance.

My teaching style is clear, practical and focused on real improvement — you will learn how to think during games, not just what moves to copy.

If you want to play with more confidence, make smarter decisions and start seeing real progress on the board, these lessons are for you.

Esther

4.88

(8)

Session 2 – Publish your book step by step on Amazon KDP

Are you afraid of the technical part?
Don't know how to upload your manuscript correctly?
Does the thought of making a mistake at the end of the process hold you back?

In this second session we move into action.

We will work in a practical and guided way within Amazon KDP so that you understand how the platform works and can publish safely.

We'll see it step by step:

✔ Setting up your Amazon KDP account
✔ Manuscript upload successful
✔ Format selection and basic settings
✔ Automatic layout in Amazon KDP
✔ Final review before publishing

This is the part where your book stops being a file and becomes a book ready to see the light.

You don't need to be a technician or a design expert. You need clarity, support, and to know exactly what to do on each screen.

At the end of this session, you will have the confidence and the necessary tools to publish your book independently and professionally.

Because the last step shouldn't be the one that stops you.

Giji

4.88

(8)

In this intro to ethical entrepreneurship, we will have an open Q&A style class about what it means to do ethical entrepreneurship, the pitfalls of start-ups and what is key to success.

As an ethical entrepreneur, I will explain how to carve out strategy, build operational infrastructure, and create and nurture relationships essential for an organisation's reputation, good behavioural conduct and success.

Over 25 years I’ve lead, grown and pivoted 6 international SMEs, including founding two Swiss start-ups in the fashion and exploration sectors. I look forward to our meeting!

Muhammad

4.88

(8)

whether you're just learning the rules or aiming to reach a competitive level, this chess class is designed to help you improve efficiently and confidently.

As a 2200 rated Chess.com player and experienced coach, I focus on practical improvement rather than memorization. You’ll learn how to think like a strong player, find better moves, and understand positions deeply.

Lessons are fully adapted to your level and goals. We can cover:
• Opening principles and repertoire building
• Tactical patterns and calculation training
• Positional understanding and strategy
• Endgames you must know
• Game analysis (your games or master games)

By the end, you’ll not only play better moves—but understand why they are better.

Annet

4.88

(8)

In this online workshop, you will learn how to easily create professional videos with CapCut for social media, presentations, or personal projects. We will go through the most important features step by step so that you can get started right away. The workshop is suitable for beginners and for anyone who wants to learn to edit faster and more creatively.

Key points during the workshop:

Installation and basic settings of CapCut
Cutting, pasting, and organizing video clips
Working with text, music, and sound
Add transitions and simple effects
Export in the correct format for social media
Tips for working faster and more organized
Time for questions and practice

Dr.

4.88

(8)

LEARN ABOUT THE MAIN METHODOLOGIES FOR ENTREPRENEURSHIP AND START-UP CREATION SUCH AS AGILE, LEAN, SCRUM, DESIGN THINKING.
THROUGH PRE-RECORDED LESSONS AND HOURLY INDIVIDUAL TUTORING.
Each class includes access to the video recording of the session, followed by a Q&A session with the mentor.