Learn Digital Marketing Strategies. Study digital marketing at your pace

This class provides an overview of the fundamentals of digital marketing and its role in today's business environment. Students will explore the concepts, tools, and strategies organizations use to connect with online audiences, build brand awareness, and drive conversions. Topics covered include the basic principles of search engine optimization (SEO), social media marketing, content creation, email marketing, digital advertising, and data analytics. The course combines theory and practice through case studies, interactive discussions, and applied exercises, with the goal of helping students understand how to effectively design and implement digital campaigns. Upon completion, they will be able to identify the different digital marketing channels, analyze online consumer behavior, and apply best practices to create impactful strategies. Learning outcomes: Understand the principles and importance of digital marketing. Know the main platforms and tools (Google, Meta, TikTok, Programmatic Buying, Connected TV). Target audiences and campaign objectives. Measure the performance of digital campaigns through key metrics.

How to prepare for a media interview? What means should be used to fight his fear of the camera and improve his image? How to present yourself and your project in front of a camera? How to present yourself and your project to the media? Targeted content according to your project: Verbal and / or gestural communication; Seduction of the lens and / or microphone; Improvisation in front of a microphone and / or a camera; Voice & gaze; Games of one or two cameras; Chronic; Animation; Reportage; Direct radio & TV; Interview; Narration; Speech in all its forms (...) In short, several objectives: ◾ Confront your shyness in front of the microphone / camera. ◾ Understand his speech and his diction. ◾ Taming the media environment (radio / tv). ◾ Familiarize yourself with your image and voice. ◾ Manage your speaking time. Through exercises (diction, voice, presence, breathing, presentations, time management, etc.), role plays, interview simulations and familiarization with one's image and voice, the participants move at their own pace in a flexible educational framework. Note that during the videoconference session, all the notes are transcribed in the chat so that you can access them at any time when you wish. Indeed, speaking is a predominantly physical activity, which, while taking care of its image, is based on a body, a voice, a breath, a rhythm (diction) and an emotion (the imagination and the sensations ) reflecting the speaker's involvement in his speech. How to send a clear message? How to make the difference, to make an impression? Knowing how to speak, act and interact in public is almost a necessity today: your public speaking must be effective and efficient with clear, simple and powerful messages. Simple and pragmatic tools will be presented for: generating listening ● making an impression ● fostering confidence ● generating need ● motivating teams by explaining a strategy ● getting messages across within groups ● overcoming shyness by assimilating 3 CRV axes (body-breathing-voice) ● better manage disagreement or conflict. Mastered, the method allows: • improve self-confidence and stress management with the development of the speaker's fluency (verbal-bodily), his public speaking and his sense of repartee and improvisation. • to work on their ease, leadership, charisma, creativity and personal development through scenarios. * improve the characteristics of the spoken voice (timbre, pitches, intention, flow). * get your message across through your image, while gaining improvisation skills and responsiveness. Supplemented by basic exercises (diction, voice, presence, breathing, presentation, time management), role plays, improvisations and simulations. With the key word: pronunciation, diction / articulation, the sense of repartee. Statistically, the progression following these private sessions is quickly noticeable, from 2 sessions. ( study 2020). Trained in Grande Ecole post-preparatory classes & Ivy League university in the United States, specialized and has worked for more than 15 years, in Europe and North America, in the field of communication and public speaking, in renowned international public and private establishments, intervening in forums and conferences, and oriented on pedagogy and careful methodology. - Locations: Geneva - Lausanne - Friborg - Neuchâtel - Montreux - Basel - Sion - Sierre - Morges - Bienne. But currently and until further notice, only by videoconference in accordance with national recommendations on Covid. These sessions also seem to be perfectly unanimous since they have the advantages of live (example: quality of the interaction), without its disadvantages (example: loss of travel time), with additional advantages (example: of notes on the chat, which can be reread afterwards). In this context, these videoconference sessions for which you have requested me, seem to suit everyone perfectly, take place in a very optimal way and generate a certain enthusiasm (and a certain enthusiasm). That is why, at your request, I continue to offer this option. Take good care of yourself and yours! PROGRAM À la carte program: evaluated and adapted to each need.

Marketing management is nowadays plays a vital role among the management students. Business management is the base for all the B school students. Strategic management decides about the business plan business ideas and where to invest the money, like growing business etc

I specialize in tutoring Accounting and Business for school. My goal is to keep students challenged, but not overwhelmed. I assign homework after every lesson and provide periodic progress reports. AM A PASSIONATE AND PROFESSIONAL TEACHER OF ACCOUNTS, BUSINESS AND ECONOMICS. ALWAYS AVAILABLE AND READY TO MAKE A DIFFERENCE IN THE STUDENTS . I HAVE BEEN TEACHING IGCSE AND A LEVELS . AM SO MUCH FAMILAR WITH THE IGCSE SYLABUS AND A LEVELS. I have full Outstanding knowledge of accounts formulas and concepts. In-depth knowledge of using various teaching and learning aids. Ability to pay extra attention to the slow learning students. Exceptional verbal and written communication skills.

Whether you are a communications student, a budding creative, a project leader, or a digital professional, I can help you turn every word into an idea that counts. What you will learn: The basics and techniques of copywriting. Conversion-oriented writing for the web and social networks. The creation of effective social ads (Meta, TikTok, Insta, etc.). Tone of voice: finding and bringing a brand voice to life. Engagement mechanics for 360 campaigns. Adapting the message according to the medium, channel and target. Brief analysis, copywriting and brand storytelling. Course format: Adapted to your level, your needs or your project (professional or student). Case studies, practical exercises, deciphering real campaigns. Personalized monitoring + structured feedback. Opportunity to develop together a portfolio, content for a site, a campaign, a pitch, or a client project.

Copywriting is the art of selling with words. In short, it's written marketing. Concretely, a copywriter (or copywriter) writes content tailored for the sale of a product or service. And precisely, it is either: - to offer you concrete techniques, a clear methodology and pragmatic tools to learn how to write quality content yourself for your own needs - or to help you directly to promote the content of your product and design a text, a letter, a hook, a slogan, write marketing files, press releases, an internet page, blog posts, advertising banners and newsletters (...) in an impactful and optimal way. Choose the appropriate terms and format them in order to convey an idea, a message, in the most relevant, effective and persuasive way possible. So, how can you write writing highlighting a brand, a product, a person or simply a company... in order to promote it and gain visibility? This is why, to help you on the one hand, to create strong, attractive and synthetic messages but also on the other hand, to teach you to do it for yourself, it will be a question of precisely understanding your needs, your product, your strategy, the values you wish to convey (...). Objective: to be creative enough to capture the attention of your audience and make readers want it. With reusable writing, making your communication profitable, increasing your notoriety and achieving your objectives (...) allows you to make a lasting impression over time. Because always keep in mind that the writing remains. Develop your visual approach, compare the coherence of the text with the guideline but also the coherence of the idea with the graphic concept: it is also a question of assuming the tasks of coordination. If you also wish to train yourself to write other content yourself, the training can include deepening your writing skills to give personality to your texts, developing ideas, concepts and their implementation, creativity/presentation techniques... all anchored in practical exercises and scenarios. ➤ THE COPYWRITER TRAINER Trained at the Grande Ecole post-European preparatory classes & Ivy League University in the United States, our teacher has specialized and worked for more than 17 years, in Europe and North America, in the field. On the one hand as a copywriter then as director of communication / advertising agencies. On the other hand, as a trainer in this field in renowned public and private international establishments, speaking in forums and conferences. ➤ PLACE, TIMETABLE, PRICES ✓ Locations: Geneva-Lausanne-Fribourg-Zurich-Neuchâtel-Lugano-Montreux-Basel-Neuchâtel-Bern-Lucerne-Brussels-Luxembourg-Paris-Lyon. But currently, these sessions continue to be offered by videoconference in the current context and in accordance with general demand which is almost unanimous on this subject. ✓ Indeed, apart from the classic advantages of videoconferencing (time saving related to travel & their unforeseen events, eco-responsibility, increased schedule flexibility, etc.), the quality of the session & the interaction remain identical. In addition, the entire exchange, notes and recommendations are immediately transcribed on the dedicated chat. ✓ Languages: French/English. ✓ Progress following these private sessions is noticeable after 1 to 2 sessions (*2025 study). ✓ As other people do regularly, you can also please your loved ones by offering gift vouchers available all year round. CONTACT / PROGRAM ✓ A la carte program: evaluated and adapted to each need.

Whether you’re new to sales or looking to expand your skill set into global markets, this dynamic online course will give you the tools, insights, and confidence to sell successfully—anywhere in the world. Led by Charles Cates, a seasoned sales expert with hands-on experience in both domestic and international markets, this class goes beyond theory. You’ll learn practical, real-world strategies for identifying customer needs, building trust across cultures, negotiating with confidence, and closing deals in competitive markets. Expect real stories, real examples, and techniques you can start using immediately. What you’ll gain from this course: • Proven techniques for selling in both U.S. and global markets Cultural insights that will help you connect and communicate internationally Step-by-step approaches to prospecting, pitching, and closing deals Tools for building long-term customer relationships and partnerships Confidence in navigating cross-border logistics, currency, and compliance Whether you’re aiming to boost your personal sales performance or prepare for a global business career, this course is your launchpad. Students from all backgrounds and time zones are welcome.

Are you enrolled in a Business Management or an MBA program and you need help in your business courses? Fatih would be happy to help you in your business management, marketing, human resource management and other related courses. I have a PhD in economics from Georgetown University and I have a BA in economics from Bogazici University. Over the past 10 years I have worked as an Associate Professor of Economics and Finance in various universities and I tutored university students in various economics, finance, and accounting courses. Our academy helps college students in their various courses. We have students from various universities in US and UK including American University, George Washington University, Nottingham University, King's College London, University of Bath, Northwestern University, University of Royal Holloway etc. Please contact us if you need help in any of your business management courses.

Do you have a project underway or are you about to launch your own business and don't know where to start with digital marketing? These classes are designed for you. 🔹 What you could learn: How to create a digital strategy tailored to your type of business Social media: choose your channels wisely and create content that converts Basic SEO to get found on Google Email marketing: connect with your audience effectively Digital advertising (Meta Ads, Google Ads) with small budgets Key tools to save time and measure results 🔹 Methodology 100% personalized classes, focused on your business's needs. No generic theory: we work with your real-life case, with examples, exercises, and follow-up. 🔹 Who is it for? Entrepreneurs, freelancers, businesses, or anyone who wants to learn digital marketing from scratch, without the technical complications.

Professor, graduated with a master degree from the University of Mons, gives private lessons in economics: from the first to the sixth secondary (CE1D, secondary and higher secondary school, high school, school support, homework help, educational proofs assured). with large numbers of students. First contact, student / teacher acquaintance and discuss the failure causes difficulties, problems in order to remedy together. Do not hesitate to contact me for further information.

Running your own social media pages is now a priority for most small businesses, Holding a masters degree in digital marketing with a background in graphic design i can help you create basic marketing strategies and content using simple design tools to maintain a proper market image Whether you want to do the job yourself or you need to monitor the agency you work with. You will be able to judge their work and direct them to the correct path

Selling online is something that any entrepreneur, businessperson, or natural person who wants to develop their personal brand should know. In this course you will learn the tricks, discoveries, tools, processes, so that your digital business can take the next step and you can position your brand in the digital ecosystem. It is also dedicated to marketing professionals who want to specialize and enhance their digital marketing skills to stand out in their jobs and lead the digital strategy of the brands they represent. Through dynamic, participatory, explanatory learning with examples, you will be able to understand how to scale your business and/or professional career.

Whether you're looking to strengthen your academic foundation, prepare for an upcoming exam, or explore a subject in more depth, my classes are designed to meet your unique needs and goals. I offer clear explanations, step-by-step guidance, and practical exercises that make complex topics easier to understand and apply. My areas of speciality are Mathematics, Geography, Accounting and Finance, Business, Project management, Digital Marketing/Marketing. Each lesson is tailored to your level—whether you're a beginner or an advanced learner—and I prioritize creating a positive, motivating environment where questions are encouraged and confidence can grow. My aim is not only to help you achieve academic success but also to spark curiosity and a deeper love for learning.

My profile : Trainer for over 10 years Bachelor's degree in English and Spanish MBA in Marketing and Business Development MBA in digital strategy Certificate in Human Resources I help you progress, succeed in your exams and your professional projects. Language courses: homework, exams, conversation, interview preparation, etc. Business management courses, introductory or exams: marketing, commerce, project management, digital strategy Combined courses: selling in English, developing a marketing strategy in Spanish, publishing on social networks in English, etc. Lessons at the student's home in the Paris region Webcam lessons Feel free to contact me for more information.

With over 15 years of international experience in sales and business development across top tech companies like, I bring a practical, results-driven approach to teaching. I’ve consistently exceeded multi-million revenue targets, built client relationships across EMEA, and trained teams on strategic selling. As a tutor, I translate this experience into clear, actionable lessons that empower learners to master sales techniques and thrive in real-world business environments.