Social Media Marketing 101: A Technical Foundation Course

Von 29 $ /Std

!!!TRAINING SHOULD BE ENTERTAINING!!!

This is not your run-of-the-mill social media training. We are rebelling against the tyranny of boring workshops, and bringing fun interaction back into the mix! This workshop is not merely some speaker handing out theories; you will be PRACTICALLY applying what you're learning as we go. Save money and become your own in-house marketing agent!

The following will be covered:

Intro into social media & marketing

Content Marketing
• The importance of content marketing
• How to create content for social media; copy, imagery etc
• Creating an editorial calendar
• How to get users to engage
• Business blogging

The various social media platforms

1.) Facebook for Business
• What Facebook is, how it works and latest trends on Facebook
• The differences between profiles, pages, groups and events
• Creating a Facebook page for your business
• Understanding how profiles and pages link and work together
• Creating powerful posts that engage your fans
• Implementing best practices on your page
• Drawing fans to your page
• Building a plan for your Facebook marketing

2.) LinkedIn for Networking & Business
• Learn exactly how to create a powerful profile
• Harness best practices in your profile to stand-out
• Add and grow your LinkedIn connections
• Increase your visibility on LinkedIn
• Understand endorsements and recommendations
• Create a business presence on LinkedIn

3.) Google+ for Business & Local pages
• Why Google Plus is a Must-Have Tool
• Google Business Listing

4.) Instagram Visual Marketing
• What Makes Instagram the Fastest Growing Social Network and Why My Business Needs It
• Create a Compelling Instagram Profile
• Navigate Around Instagram
• Take Photos in Instagram
• Crop & Rotate My Photos
• Apply Instagram Filters for Effects
• What Size Should My Photos Be?
• Search on Instagram
• Motivate Followers to Action with a Compelling Post
• Get Engagement on Instagram
• Post a Link to Generate Follower Action
• Post a Video for Follower Engagement
• Easy Sharing with Other Social Networks
• Manage My Instagram Account
• Discover What’s Working for My Business on Instagram

5.) Managing your accounts via scheduling tools

6.) Dealing with engagement; comments, complaints, reviews etc.

7.) Analytics
• Social media monitoring & reporting
• Finalise a budget & resources

Zusätzliche Informationen

This course will serve you best if you have a laptop/computer you can work on as we go.

Ort

Online aus Südafrika

Alter

Erwachsene (18-64 Jahre alt)

Unterrichtsniveau

Anfänger

Mittel

Dauer

120 Minuten

Unterrichtet in

Englisch

Afrikaans

Fachkenntnisse

Soziale netzwerke

Marketing

Wirtschaftliche kompetenzen

Verfügbarkeit einer typischen Woche

(GMT -05:00)

New York

Online via Webcam

Mon

Tue

Wed

Thu

Fri

Sat

Sun

00-04

04-08

08-12

12-16

16-20

20-24

Pamela

5.0

(4)

Do you study marketing and need help transferring your knowledge in practical cases?
I put my 15 years of profession at your disposal for questions-answers or help you to follow the courses. Ideally online.

NB: at this price this course is NOT intended for professional projects and the price displayed is per person. For several people, max. 8 people per class if with the participant. Outside Geneva, a flat rate for travel costs may be invoiced in addition.

Choose distance courses to avoid polluting the planet!
The course materials are prepared or not according to the needs and delivered in PDF format.

Giovanna

5.0

(4)

Oi querido(a) estudante!

Do you want to learn the vibrant Brazilian Portuguese with a native teacher?
I am here for you! I am passionate about my language and culture, so I would love to share it with you.

I can teach you through dynamic and fun classes that get you emmerged in the Brazilian culture. When you realize it, you are already speaking the language!

I am very flexible and can teach people of different ages, levels and needs. Let's learn to sing beautiful samba lyrics! Let's learn about Bossa Nova and its magic! Let's feel the Brazilian heat while remaining in the Netherlands! Let's learn the "jeitinho brasileiro" to be able to make great deals with Brazilian companies!

Since 2018, I have been teaching Portuguese via Apprentus to several students. It's been very enjoyable to me as well as to my students and I am particularly proud of their development and achievements within a short period! I hope you can be my next student, who is going to make me very proud of!

Vamos aprender português juntos! Tenho certeza que você irá se apaixonar por essa língua assim como eu! Até breve! :)

***Feel free to drop me a message!

Madeline

5.0

(4)

I'm a passionate and precise CELTA-certified American living in Berlin, offering courses in Business English, Conversational English, and Academic Writing. Training is focused around your specific profession or your goals, whether that be basic emails and phone calls, to participating confidently in a meeting, to getting the most from traveling. I have my Bachelor's in English, French, and Philosophy, so I have a strong background in academic or persuasive writing, and communication in many forms. I've taught everywhere from banks to brewing companies to business schools, and love to create engaging, entertaining, and practical lessons for my students.

Marisa

5.0

(4)

Get impactful and professional PowerPoint presentations for your personal or professional needs. I create visually appealing slideshows with a neat layout, captivating graphics, and well-structured content. Whether for meetings, conferences, or projects, my presentations will help you communicate effectively and captivate your audience.

Bill

5.0

(4)

I specialise in preparing candidates for English job interviews.
The focus is on preparing candidates to be able to
* introduce themselves clearly
* take part in discussions
* ask questions
* deal with surprises
* answer difficult questions

I also prepare students for exams such as the Business A Level, BEC, IELTS and TOIEC

I also specialise in coaching managers in preparing for presentations and international meetings.

Geraldine

5.0

(4)

Teaching graduated in Master 2 of Human Resources Engineering and psychology of work, offers a tailor-made pedagogy to support you in your development of skills.
With 15 years of experience in operational HR as HR and HRD in an international environment, I guide you on the path to optimization in your HR processes, from recruitment techniques to performance management. , up to career management or salary grid ... Team management, training system, declination of objectives. All the techniques and skills necessary to be a competent HR Business Partner.

Jay

5.0

(4)

Explore Public Speaking through...

Intonation and Melody

When training for a presentation, decide which words and passages deserve extra attention and increase the tone to emphasize these points. If something sounds exaggerated or false, your audience can turn against you.

Volume

A speech is not ordinary conversation, and a presenter can’t convey passion and enthusiasm if the words are delivered softly.

Clarity

Don’t forget to articulate every word, to ensure clarity on your part and understanding on the part of the audience.

Emphasis

Even in the same sentence, emphasizing different words can change the focus of a message. Changing emphasis can alter meaning and/or implication.

Pauses

when pauses are placed in strategic spots in a speech, they can make the difference between a good and an excellent presentation. There are several purposes for which pauses can be used: to give listeners a chance to absorb something that’s just been said; to generate expectations about something that’s going to be said...

Pacing & Tone

If you often get negative feedback about the faster or slower delivery of your speeches, practice delivering a speech sometimes faster and sometimes slower, so you can arrive at a natural pace.

Stephan

5.0

(4)

Introduction to business administration
Practical introduction to business administration and corporate planning with teaching of accounting skills in DE and AT.
Also creation of business plans and controlling tools.
Fundamentals of Economics - Market Overview.

Sue

5.0

(4)

Hello, are you looking for an English teacher, qualified from the UK? Do you wish to improve your pronunciation, your grammar and get ready for your job/school? The English lessons here are especially designed to meet your needs. Do you wish to have your work corrected, to work on literature/ business subjects/ linguistics or prepare yourself for an exam? Don’t wait and send me a message. The teacher can prepare you as well for specific examinations like IETLS or specific English programs (A-Levels, GCSE...).

Why learning English?
English is a worldwide language and you will need to have solid basis in English for your job or for leisure when travelling. Did you know? Knowing an extra language is extremely appreciated by recruiters because not only you are familiar with a foreign language but also you will be open-minded, knowing various cultures. 😊

You have the possibility to have the lessons via Skype (the majority of my students prefer having their lessons online, technology is fun!).

If you have further inquiries, don’t hesitate to let me know, it will be a pleasure to help you and present you to your teacher.

Chale

5.0

(4)

Description

Quickly master Google Analytics with this hands-on, scenario-driven course, and start improving the performance of your websites today!

What you'll learn:

1. Set up Google Analytics in minutes and see how a website is performing
2. Set up goals in Google Analytics to see a website's conversion rate
3. Find out what pages of a website are the most popular
4. Find out the age, gender, and location of a website's visitors
5. Find out which marketing activities are bringing in the most website visitors
6. Go beyond the standard reports and learn advanced tips and tricks

Requirements:

No experience is required. If you can use a web browser, you are good to go!

James

5.0

(4)

I work mostly online at the moment, please get in touch and we can arrange a suitable schedule.
Classes are here to meet your needs as an English learner.

Classes will develop but some of the activities that can be done:
Conversations
Grammar
Business English
Formal v Informal
IT English
Medical English
Topics and Question activities
Reading and writing
IELTS testing
Journalism

Melanie

5.0

(4)

"Marketing for Beginners" is a comprehensive entry-level module that is specifically designed to provide beginners with no prior knowledge with a solid foundation in the field of marketing. This module is ideal for students who want to prepare for an exam or final exam in marketing, as well as for young professionals who want to pursue a career in this dynamic field.

Over the course of the module, you will be introduced to the basic principles of marketing, from the classic approaches to the latest digital marketing strategies. We'll start with the basics - what marketing actually means, why it's crucial for businesses and how the marketing landscape has changed in recent years. You will learn about the different aspects of marketing, including market research, segmentation, positioning, marketing mix, brand strategy and customer relationship management.

In addition, we devote extensive attention to digital marketing, including topics such as SEO, social media, content marketing and email campaigns. Using real-world examples and case studies, we'll show you how these techniques can be used effectively to overcome real-world marketing challenges.

This module is not only an excellent resource for theoretically exploring marketing concepts, but also practical preparation for your upcoming exams. Combining detailed explanations, practical exercises and case study analysis, Marketing for Beginners provides the perfect mix of knowledge and application to help you achieve your exam goal. Regardless of whether you want to deepen your understanding of marketing or are looking for concrete strategies and techniques for your exam preparation, this module is the ideal companion on your path to success. Take the first step into a successful marketing career or prepare effectively for your next exam - with "Marketing for Beginners".

Carina

5.0

(4)

Want to learn about Marketing and how to drive demand and generate leads for a business? Get stuck into the depths of marketing with me and learn from my 6+ years in SaaS startups/scaleups and 10 years in marketing more generally. I can help you work on specific projects or build marketing strategies from scratch.

Paul

5.0

(4)

Do you need to improve your English so that you can participate fluently and confidently in business meetings, presentations, webinars, telephone conversations or interviews? You may be aiming for a job in the EU institutions or other organisations in Brussels. Or you could be working in an international company or studying for a Masters or another qualification...

I have been a qualified, professional English teacher and translator for more than 20 years. My courses enable learners to actively produce the language, repeat useful expressions until they are habitual and correct mistakes until they are removed. Although I am happy to explain and practice grammatical issues, the focus is on effective, correct and appropriate communication by using visual material, videos, interesting topics for discussion and challenging quizzes. As I have advanced knowledge of French, German and Czech, I can particularly appreciate and correct the issues speakers of these languages have in English, but this is also the case for Dutch speakers.

There is also the possibility of specialist English courses in the areas linked to my experience (see below): how the EU works; environmental, energy, regional or agricultural policies; economics.

- Advisor in EU policies and funding for 12 years (regional policy, economic development)
- Director of a regional representation to the EU and member of a management team
- Certificate in TESOL with business
- BA(Honours) in Modern Languages & Modern History, Oxford University
- Post-graduate in Economics, London University

Elham

5.0

(4)

Selling is not about pressure or manipulation, it’s about understanding people, building trust, and communicating value clearly.
In this practical workshop, I share real-life sales and customer communication skills based on over 20 years of hands-on customer service experience and 9 years in retail, combined with an academic background in MBA (Strategy) and a PhD in Policy.
This class is designed for people who want practical, usable skills, not theory.

What you will learn:
✨️How to communicate confidently with customers
✨️How to understand customer needs quickly
✨️How to handle objections naturally (without stress or pressure)
✨️How to sell ethically and professionally
✨️How to adapt your communication style to different personalities
✨️Common mistakes that lose sales and how to avoid them

Who this class is for:
Retail and shop staff
Customer service professionals
Freelancers or small business owners
Anyone who wants to improve their communication and selling skills
This session is interactive, realistic, and based on real workplace situations — not scripts or generic sales tricks.